Internal Dashboard

El Bethel Digital Ministry

Project Status & Google Ad Grant Goals for 2026

Last Updated: February 20, 2026

Website

Live

Domain

elbethel.com

Google Ads

Active

Keywords

8

Conversions

3

Ad Grant

$10K/mo

Progress

69%

Neg Keywords

97

Google Ad Grant Overview

$10,000/month • Account: 887-286-3444

February BudgetCampaign Learning Phase

Campaign just launched • Full optimization in 5-7 days

Status

Active

Keywords

8 Active

Conversions

3 Goals

Compliance

✓ Good

What People See When They Search:

Ad · elbethel.com

El Bethel Baptist Church | Visit Us This Sunday at 9AM

Redford, MI — Serving since 1957. Join us for worship. Bible study, youth programs & more.

Plan Your VisitWatch LiveOur MinistriesGive Online
Plan Your Visit

-

Total Registrations

-

This Month

-

This Week

Contact Form

-

Total Submissions

-

This Month

-

This Week

Prayer Wall

-

Total Prayers

-

This Month

-

Public

QR Check-in

-

Total Check-ins

-

This Month

-

From Google

Overall Project Progress

69%

24 of 35 milestones completed

Project Milestones

  • Website architecture & design
  • Core pages (Home, About, Ministries, Sermons, Events, Contact)
  • Mobile-responsive design
  • Prayer Wall feature
  • Visitor Registration landing page
  • Sermon video integration (YouTube)
  • Podcast player feature
  • Google Analytics 4 integration
  • Privacy Policy (Ad Grant compliance)
  • 501(c)(3) status display
  • Site Brain documentation
  • Give page (Givelify + CDM+ Engage)
  • Live Stream page with embedded YouTube
  • Welcome QR Check-in system

Google Ad Grant Goals

$120,000 annual grant • $10,000/month

Website Launch

Target: Live by March 1

✓ Live on elbethel.com

GA4 Conversions Setup

Target: 5 conversion goals

✓ 3 goals imported

Ad Campaigns

Target: 3 campaigns live

1 campaign (learning)

Keywords Active

Target: 25+ keywords

8 eligible keywords

Call Extension

Target: Phone number added

✓ 313-937-3455

Negative Keywords

Target: 50+ blocked terms

✓ 97 terms uploaded

🎯 Ultimate 2026 Goal

Track 100+ people from Google Ads → Website → Physical Church Visit

Proving ROI: Every dollar of the $120,000 Google Ad Grant bringing souls to El Bethel

$120K
Annual Google Grant

Recently Completed (February 20, 2026)

  • Google Search Console verified & sitemap submitted (11 pages)
  • Old URL removal requests (bible-class, events-calendar, giving)
  • Key pages indexing requested (5 priority pages)
  • Call & messaging ads terms accepted
  • Structured snippets added (Youth Programs, Bible Study, etc.)
  • 4 ad images uploaded (logo, worship, children, women's ministry)
  • Domain migration: elbethel.com live with SSL
  • Google Analytics 4 (G-Q735650W1K) & Ads linked
  • Call Extension (313-937-3455) & 97 negative keywords

Immediate Next Steps

  1. 1Claim Google Business Profile (access request deadline passed Feb 20)
  2. 2Update Google Business Profile: website URL, phone (313-532-7897), hours (9AM)
  3. 3Wait for old URLs to be removed from Google (24-48 hours)
  4. 4Add more keywords (currently 8, target 25+)
  5. 5Complete advertiser verification (optional - enables logo in ads)
  6. 6Pastor Glass reviews website and provides feedback

This dashboard is for El Bethel leadership only. Not indexed by search engines.

Questions? Contact the digital ministry team.